Sans Normal Asnem 11 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, editorial, branding, signage, presentations, modern, neutral, clean, friendly, functional, legibility, versatility, neutrality, clarity, geometric, rounded, open counters, smooth curves, even rhythm.
This is a clean sans with smooth, near-uniform stroke modulation and rounded, geometric curves. Uppercase forms are straightforward and open, with circular O/Q shapes and a simple, horizontal-terminal E/F. Lowercase follows a contemporary neo-grotesque rhythm with a single-storey a and g, a rounded-shoulder n, and a short, rightward tail on q. Numerals are clear and evenly drawn, with a simple 1 and balanced bowls in 8 and 9, maintaining consistent spacing and a tidy, regular texture in text.
It suits interface copy, product pages, and documentation where a clean, consistent texture supports fast reading. Its straightforward caps and rounded lowercase also work well for understated branding, wayfinding, and general-purpose print and slide typography.
The overall tone is modern and neutral, aiming for clarity over personality. Rounded geometry and open shapes give it a friendly, approachable feel while still reading as professional and restrained.
The design appears intended as a versatile, general-purpose sans that prioritizes legibility and an even typographic color. By combining geometric roundness with familiar letter structures, it aims to be adaptable across both short headlines and longer passages without calling attention to itself.
Curves and joins are handled smoothly, avoiding sharp corners, which helps maintain an even color across lines of text. The design favors familiar, legible constructions and consistent proportions, making it feel stable in both display sizes and paragraph settings.