Sans Normal Asdob 15 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, body text, product design, signage, presentations, clean, modern, neutral, friendly, technical, clarity, versatility, modern utility, neutral branding, geometric, rounded, crisp, open counters, high legibility.
A clean sans with predominantly geometric construction and smoothly rounded curves. Strokes are even and crisp, with open apertures and generously sized counters that keep letters clear at text sizes. Uppercase forms are straightforward and stable, while lowercase proportions feel balanced with a compact, efficient rhythm; joins and terminals are simple and unembellished. Numerals follow the same restrained logic, with clear differentiation and consistent curvature across rounded figures.
Well-suited to interface typography, product copy, and general editorial text where clarity and an unobtrusive voice are needed. The open counters and clean shapes also make it a good choice for labels, wayfinding, and presentation graphics that must remain readable at a range of sizes.
The overall tone is modern and neutral, aiming for clarity over personality. Its rounded geometry adds a mild friendliness, while the disciplined forms and consistent spacing keep it feeling professional and technical rather than playful.
The design appears intended as a versatile, general-purpose sans focused on legibility and a contemporary, geometric feel. It prioritizes consistent rhythm and straightforward letterforms to perform reliably across both short labels and longer passages.
Round letters (like O/C/G) show smooth, near-circular bowls, and straight-sided forms (like E/F/H/N) keep a clean, engineered look. The lowercase set reads evenly in paragraphs, with punctuation and capitals sitting comfortably together for general-purpose typography.