Serif Other Ippa 17 is a bold, normal width, high contrast, italic, normal x-height font.
Keywords: headlines, posters, editorial, packaging, book covers, vintage, theatrical, whimsical, bookish, dramatic, expressive serif, vintage flavor, display impact, warmth, ball terminals, soft bracketed, calligraphic, swashy, oldstyle figures.
A bold, right-leaning serif with pronounced stroke contrast and a distinctly calligraphic, brush-like construction. Stems and curves taper into soft, triangular or wedge-like endings, with frequent ball terminals and teardrop joins that give letters a sculpted, inked feel rather than a rigid engraved one. Proportions are lively and slightly irregular in rhythm, with rounded bowls and energetic diagonals; capitals show broad, flaring forms (notably in A, M, N, and W) and a somewhat condensed, display-oriented presence. The numerals appear oldstyle in character, with varying heights and strong curvature, reinforcing a traditional, texty texture despite the weight and slant.
Best suited to display typography such as headlines, pull quotes, posters, and book-cover titling where its bold, italic energy and sculpted terminals can be appreciated. It can also work for packaging and theatrical or vintage-leaning identities, especially when set with generous spacing and used sparingly for emphasis.
The overall tone feels vintage and theatrical—confident, a touch whimsical, and intentionally expressive. Its bold italic voice reads as dramatic and editorial, evoking classic book typography and poster-era flair more than restrained modern branding.
The font appears designed to deliver a bold italic serif with a hand-inked, expressive finish—aiming for classic warmth and drama rather than neutral text-seriffing. Its lively terminals and oldstyle-feeling figures suggest an intent to evoke heritage and showmanship in contemporary layouts.
The design leans on expressive terminals and swelling curves to create a dark, rolling texture in lines of text. Distinctive shapes—like the looped, flourishy Q and the strongly hooked diagonals in letters such as k and x—add personality and help it stand out in short bursts, while the high-contrast stress keeps counters open and legible at display sizes.