Script Gupo 13 is a regular weight, wide, low contrast, italic, normal x-height font.
Keywords: branding, packaging, posters, headlines, greeting cards, friendly, retro, casual, cheerful, approachable, hand-lettered feel, display impact, warmth, informality, retro flavor, rounded, looping, monoline, soft terminals, brushy.
A smooth, slanted script with rounded bowls and a mostly monoline stroke that stays even through curves and joins. Letterforms are broad and open, with generous internal counters and soft, bulb-like terminals that mimic a brush or marker finish. The rhythm is lively and slightly bouncy, with subtle entry/exit strokes and occasional connecting behavior in the sample text, while still keeping individual glyph shapes clear. Figures are similarly rounded and informal, with consistent stroke endings and a gently calligraphic swing.
Well-suited for branding and packaging that want a friendly, handcrafted voice, as well as posters and headline-style settings where the broad, looping forms can breathe. It also works nicely for invitations, greeting cards, and short promotional copy where an informal script adds personality and warmth.
The overall tone is warm and personable, evoking mid-century display lettering and hand-drawn signwork. Its flowing curves and soft terminals feel upbeat and conversational rather than formal or ceremonial. The italic slant adds momentum and a sense of motion that reads as energetic and welcoming.
Designed to capture the look of hand-lettered script with a brush-like smoothness and consistent stroke weight, balancing decorative swashes with everyday readability. The wide, rounded construction suggests an emphasis on charm and approachability for display-led typography.
Capitals introduce more flourish through larger loops and sweeping strokes, creating clear hierarchy without becoming overly ornate. At larger sizes the chunky curves and rounded joins feel especially confident, while tighter spacing or small sizes may benefit from extra tracking to preserve the open counters and smooth connections.