Sans Normal Ifgip 14 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Area' by Blaze Type, 'Arial Nova' by Monotype, 'Aksioma' by Zafara Studios, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, playful, retro, approachable, casual, soften impact, add motion, friendly display, retro flavor, high contrast hierarchy, rounded, soft, bouncy, chunky, compact.
A slanted, heavy sans with rounded terminals and smooth, continuous curves that keep corners soft and forgiving. Strokes are broadly even with minimal modulation, and the shapes lean on circular bowls and generous radii, producing a cushioned, slightly “bouncy” rhythm. Uppercase forms are compact and sturdy, while the lowercase shows simplified, single-storey structures (notably a and g) that reinforce an informal, hand-tinted feel. Numerals follow the same rounded, chunky construction for consistent color in text and display.
Best suited to short, high-impact text where warmth and momentum are desirable—headlines, posters, logos, packaging, and storefront or event signage. It can also work for punchy UI labels or social graphics when a friendly, energetic voice is needed, but its heavy color suggests using it more for display than long reading.
The overall tone is upbeat and personable, with a distinctly casual, mid-century-inspired friendliness. Its soft geometry and forward slant make it feel energetic without becoming sharp or aggressive, reading as fun, welcoming, and slightly nostalgic.
The design appears intended to deliver a bold, approachable display voice built from rounded, geometric-like forms, pairing strong presence with soft edges. The consistent curves and simplified lowercase aim to keep the texture lively and legible at larger sizes while projecting a playful, retro-leaning personality.
Counters are relatively open for the weight, and the softened joins help dense words hold together as solid silhouettes. The italic angle is pronounced enough to add motion, and the rounded punctuation and dots echo the same soft construction seen in letters and figures.