Slab Contrasted Hoje 5 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Polyphonic' by Monotype (names referenced only for comparison).
Keywords: sports branding, posters, headlines, packaging, logotypes, sporty, assertive, retro, dynamic, playful, high impact, retro display, athletic tone, headline emphasis, brand presence, chunky, bracketed, ink-trap-like, bouncy, compact.
A heavy, right-leaning slab serif with compact counters and a chunky, high-impact silhouette. Serifs are blocky and wedge-like with subtle bracketing, while terminals often show angular cut-ins that create notch/ink-trap-like corners. Curves are full and rounded (notably in C, O, S, and numerals), balanced by sturdy, squared-off joins and broad horizontal strokes. Spacing is tight and the overall rhythm is energetic, with slightly irregular, punchy shapes that emphasize mass and momentum over refinement.
Best suited to display settings where impact matters: sports identities, event posters, bold editorial headlines, energetic packaging, and logo wordmarks. It can work for short bursts of text (taglines, pull quotes) when set with generous leading, but its dense texture favors larger sizes and strong contrast in layout.
The tone is loud and confident, with a spirited, game-day energy that feels vintage and attention-grabbing. Its slanted stance and chunky slabs give it a forward-driving, headline-first attitude that reads as bold, friendly, and a bit rambunctious.
The design appears intended to deliver maximum presence with a lively, forward-leaning rhythm, combining sturdy slab structure with playful cut-in details for extra character. It prioritizes readability at display sizes while projecting a retro, competitive, and high-energy voice.
Uppercase forms stay compact and muscular, while lowercase remains sturdy with a large presence, keeping texture dense in paragraphs. The numerals match the same weight and slant, with rounded bowls and pronounced slab details that support strong display lockups. The angular notches at joins and serifs add character and help prevent forms from feeling overly soft despite the heavy weight.