Sans Normal Dogoz 14 is a very light, very wide, low contrast, upright, normal x-height font.
Keywords: headlines, branding, ui labels, posters, packaging, minimalist, modern, airy, technical, neutral, clarity, modernity, minimalism, spaciousness, neutrality, monoline, rounded, geometric, clean, open.
A monoline sans with wide proportions and generous sidebearings, built from smooth circular and elliptical forms. Strokes maintain an even thickness throughout, with rounded bowls and softly finished terminals that keep the texture light and open. Uppercase letters are spacious and restrained, while the lowercase shows simple, single‑storey forms (notably a and g) and a clean, uncluttered rhythm. Numerals follow the same broad, rounded construction, with open counters and understated joins.
This font performs best in headlines, branding marks, and short UI labels where its wide stance and open counters can breathe. It suits posters, packaging, and editorial display settings that favor a clean, modern voice and ample spacing. For dense paragraphs, it will read most comfortably when given larger sizes and generous line spacing.
The overall tone is calm, contemporary, and understated, projecting a precise, engineered cleanliness without feeling harsh. Its openness and rounded geometry give it an approachable, slightly futuristic neutrality suited to minimalist design systems.
The design appears intended to deliver a sleek, contemporary sans with rounded geometric construction and an intentionally light, spacious color. It prioritizes clarity and minimalism, aiming for a refined display presence rather than a compact, text-heavy footprint.
Curves are emphasized over sharp corners, and the wide set creates a horizontal, panoramic feel in text. The consistent stroke behavior and large apertures help keep letterforms distinct at display sizes, while the light texture suggests best use where plenty of whitespace is available.