Sans Superellipse Eslaf 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Neusa Neu' by Inhouse Type, 'Moderna Sans' by Latinotype, 'Air Superfamily' by Positype, 'Nuber Next' by The Northern Block, and 'Artico' by cretype (names referenced only for comparison).
Keywords: sports branding, headlines, posters, packaging, labels, sporty, urgent, confident, industrial, retro, impact, motion, branding, compactness, clarity, slanted, compact, rounded, sturdy, blocky.
A heavy, slanted sans with compact proportions and tightly controlled counters. Letterforms lean consistently with squared-off, superelliptical curves—round shapes read as softened rectangles rather than pure circles. Strokes stay largely uniform, with blunt terminals and occasional angled cuts that reinforce a forward-leaning rhythm. The lowercase is single-storey where applicable (notably the “g”), with simple, utilitarian constructions and sturdy joins; numerals are equally robust and slightly condensed, built for high-impact display use.
This font is well suited to sports branding, event promotion, and poster headlines where a strong slanted voice communicates speed and impact. It also fits packaging, labels, and short UI or signage callouts that need a compact, high-contrast-in-size wordmark feel. For extended reading, it will be most comfortable when set with generous size and spacing to offset its dense texture.
The tone is assertive and fast, with a clear association to performance graphics and bold labeling. Its rounded-rectangle geometry adds a modern, engineered feel, while the strong slant and compactness evoke motion and urgency. Overall it reads confident, practical, and attention-grabbing rather than delicate or conversational.
The design intention appears to be a compact, energetic display sans that combines a consistent forward slant with rounded-rectangle construction for a modern, engineered silhouette. The simplified forms and blunt terminals prioritize punchy legibility and brandable shapes in large sizes.
Spacing appears tuned for display sizes: the dense color and narrow apertures create strong word shapes but can darken quickly in long lines. The superelliptical “O/0”-style forms and squared shoulders give it a cohesive, logo-like consistency across caps, lowercase, and figures.