Sans Normal Kinog 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Croih' by 38-lineart, 'Dikta Neue' by Atasi Studio, 'European Sans Pro' by Bülent Yüksel, 'Branden' and 'Branden Rounded' by Craft Supply Co, 'Giriton' by Hazztype, and 'Glimp' and 'Glimp Rounded' by OneSevenPointFive (names referenced only for comparison).
Keywords: headlines, posters, brand marks, packaging, sports branding, energetic, sporty, modern, confident, friendly, add motion, project confidence, modernize tone, improve impact, slanted, geometric, rounded, clean, compact.
A slanted sans with sturdy, even strokes and smooth, rounded curves. The forms lean consistently forward and stay clean and uncluttered, with generous counters in letters like O, D, and P and simple, geometric construction across the set. Terminals are mostly straight or softly rounded, and the overall rhythm is compact and steady, producing a solid, contemporary texture in lines of text. Numerals follow the same straightforward, rounded logic, reading clearly at display sizes.
Best suited for headlines and short-to-medium text where an energetic, contemporary voice is needed, such as posters, product packaging, and brand identities. The sturdy shapes and open counters also make it useful for emphasis in UI labels, navigation, and promotional graphics, particularly where a dynamic italic feel is desired.
The overall tone feels active and forward-moving, with a confident, sporty presence. Its rounded geometry keeps it approachable rather than severe, while the pronounced slant adds urgency and momentum that suits contemporary branding.
The design appears intended to deliver a clean, modern sans expression with added motion and emphasis through a consistent slant. It prioritizes strong presence and quick recognition, aiming for a versatile display-and-branding tool that remains legible and friendly.
Uppercase shapes balance circular forms (C, G, O, Q) with squared-off joins and crisp diagonals (A, K, M, N, V, W), creating a pragmatic, modern mix. The lowercase maintains consistent slant and clear apertures, helping words hold together as cohesive, dark silhouettes without becoming fussy.