Script Emha 7 is a bold, normal width, medium contrast, italic, short x-height font.
Keywords: branding, posters, packaging, headlines, logotypes, vintage, playful, friendly, classic, confident, hand-lettered feel, display impact, nostalgic tone, friendly voice, brushy, slanted, rounded, swashy, high-contrast.
A slanted, brush-like script with connected lowercase and a set of italicized capitals that read as companion forms rather than strict calligraphic caps. Strokes are smooth and rounded with tapered terminals and occasional wedge-like entries, giving a painted-pen rhythm. Proportions are compact with a relatively low x-height and prominent ascenders/descenders; counters stay open and the overall texture is dark and even. Curves are generous (notably in a, g, y, and s), while diagonals in letters like v, w, x, and z add snap and forward motion.
Works best in branding and display settings such as logos, product packaging, posters, menus, and promotional headlines where a friendly handwritten tone is desired. It can also support short subheads or pull quotes at moderate sizes, especially when generous spacing helps preserve its lively joins and terminals.
The font conveys a lively, mid-century sign-painter energy—warm, personable, and slightly nostalgic. Its energetic slant and bold presence feel confident and upbeat, suited to expressive messaging without becoming overly ornate.
Likely designed to emulate a polished hand-lettered brush script: energetic, readable, and characterful, with enough flourish in capitals to elevate titles while keeping the lowercase flow smooth and practical.
The capitals show noticeable stylistic variety and swash influence (especially on A, Q, and Z), creating a more display-forward feel in title case. Numerals are similarly slanted and sturdy, matching the dark color and brush modulation of the letters.