Sans Normal Segir 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Impara' by Hoftype and 'Organic Pro' by Positype (names referenced only for comparison).
Keywords: ui text, body text, editorial, signage, presentations, modern, neutral, clean, friendly, functional, everyday readability, neutral branding, clarity, digital-first, rounded, open counters, soft terminals, even rhythm, clear numerals.
A clean sans with gently rounded geometry and smooth, low-modulation curves. Strokes appear consistently weighted, with soft, slightly rounded terminals and open apertures that keep letters from feeling cramped. Uppercase forms are simple and balanced, while the lowercase shows a straightforward, contemporary construction with a single-storey “g” and a compact, readable “t.” Numerals are plain and highly legible, with clear differentiation between shapes and steady spacing.
Works well for interface copy, product text, and general-purpose reading where neutral tone and legibility are priorities. It also suits signage and wayfinding, as well as reports and presentations that need clear hierarchy without calling attention to the type.
The overall tone is modern and unobtrusive, aiming for clarity over personality. Rounded details add a mild friendliness, but the voice remains practical and matter-of-fact, suitable for information-forward design.
Designed as a versatile, contemporary sans that stays calm in longer passages while remaining crisp for labels and headings. The rounded construction and open counters suggest an emphasis on readability across common sizes and contexts.
The sample text shows an even color on the page and stable line rhythm, suggesting dependable readability in continuous setting. Circular letters like C, O, and Q look smoothly drawn and consistent with the rest of the set, reinforcing a cohesive, rounded design language.