Script Fake 7 is a very bold, normal width, medium contrast, italic, short x-height font.
Keywords: headlines, posters, packaging, logos, social media, playful, friendly, retro, casual, lively, hand-lettered feel, display impact, friendly branding, signage style, casual emphasis, rounded, bouncy, brushy, chunky, smooth.
A heavy, brush-like script with rounded terminals and a smooth, slightly irregular stroke that mimics marker or paint-pen lettering. Forms are compact and simplified, with generous curves and soft joins; counters are small and apertures tend to close up as sizes get smaller. The rhythm is bouncy and forward-leaning, with many letters showing a loose, semi-connected feel rather than rigid cursive continuity. Capitals are broad and attention-grabbing, while lowercase maintains a consistent, informal handwritten structure with pronounced entry/exit strokes.
Best suited for short, high-impact settings such as headlines, posters, branding marks, packaging callouts, and social media graphics where its bold, handwritten personality can carry the message. It also works well for display quotes and playful signage, but is less ideal for long paragraphs or small UI text due to dense stroke weight and compact counters.
The overall tone is upbeat and approachable, with a nostalgic sign-painting flavor and a friendly “handmade” warmth. Its chunky curves and energetic slant make it feel informal, cheerful, and suited to casual messaging rather than formal correspondence.
The design appears intended to deliver a bold, hand-lettered script look with quick brush gestures and friendly rounded forms, emphasizing immediacy and charm over precision. It aims to replicate the feel of casual sign lettering and contemporary brush script used in promotional and lifestyle graphics.
At text sizes the bold mass can cause tight interior spaces (especially in letters like a, e, s, and g) to fill in, so it benefits from comfortable tracking and line spacing. Numerals match the rounded, brushy character and read best when given a bit of breathing room.