Slab Square Popy 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Athletico Clean' by GRIN3 (Nowak), 'LHF Durango' by Letterhead Fonts, and 'Hockeynight Serif' by XTOPH (names referenced only for comparison).
Keywords: posters, headlines, signage, logotypes, packaging, western, vintage, poster, heritage feel, display impact, sign lettering, blocky, bracketed, chiseled, sturdy, decorative.
A heavy, compact slab-serif design with rectangular stems and broad, blocky serifs. Corners are often chamfered and subtly notched, giving the outlines a carved, faceted feel rather than a purely geometric square cut. Curves (like C, G, O) are built from rounded forms with flattened transitions into the serifs, producing a robust, sign-ready rhythm. The lowercase is sturdy and relatively narrow in feel, with strong vertical stress and simple, squared terminals; numerals match the same chunky, cut-corner construction.
Best suited for headlines, posters, storefront-style signage, and branding where a vintage or Western-leaning voice is desired. It will also work well on packaging and labels that benefit from a sturdy, heritage display look, especially at medium to large sizes where the cut details remain clear.
The overall tone is bold and nostalgic, evoking 19th-century display printing and frontier/heritage signage. Its angular cuts and heavy slabs communicate toughness and straightforwardness, with a hint of theatrical poster flavor.
The font appears intended as a high-impact display slab that references antique wood type and traditional poster lettering, using heavy serifs and chamfered detailing to create a rugged, attention-grabbing silhouette.
Spacing appears designed for display impact, with dense letterforms and emphatic serifs that create strong horizontal bands. The distinctive chamfered corners and occasional interior notches add personality and help differentiate otherwise blocky shapes at larger sizes.