Script Bugun 7 is a regular weight, very narrow, very high contrast, upright, short x-height font.
Keywords: invitations, branding, headlines, packaging, greeting cards, elegant, whimsical, airy, classic, calligraphic elegance, decorative display, romantic tone, hand-lettered feel, calligraphic, spindly, delicate, tall, looping.
A slender, calligraphy-driven script with extremely thin hairlines and dramatic thick–thin modulation. Letterforms are tall and narrow, with long ascenders and descenders and a relatively small x-height, creating an airy vertical rhythm. Strokes often show tapered entry/exit terminals and occasional looped joins, while uppercase forms feel more ornamental and sweeping. Numerals mirror the same contrast and narrow proportions, with light, curved strokes and stylized terminals.
Best suited for short, prominent text where its delicate contrast and tall proportions can be appreciated—wedding or event invitations, boutique branding, product packaging, greeting cards, and editorial headlines. It performs especially well at larger sizes, where the fine hairlines and ornamental capitals remain clear.
The overall tone feels elegant and refined, with a lightly playful, storybook charm. Its high-contrast pen-like construction and delicate spacing suggest formality, but the soft curves and looping gestures keep it approachable and romantic rather than rigid.
Designed to evoke a formal, hand-lettered calligraphy look with a fashionable, elongated silhouette. The intent appears to balance classic elegance with light whimsy through narrow proportions, high contrast, and expressive terminals.
Texture is intentionally uneven in apparent stroke weight distribution, lending a hand-rendered feel. Some letters appear more loosely connected than a fully continuous script, reading as a drawn, calligraphic style that prioritizes flourish and silhouette over uniformity.