Script Paguk 7 is a bold, narrow, medium contrast, italic, short x-height font.
Keywords: packaging, posters, branding, headlines, social media, friendly, retro, playful, casual, warm, hand-lettered feel, friendly display, casual branding, retro script, brushy, rounded, bouncy, informal, high-ink.
A brush-pen style script with a steady rightward slant and rounded terminals. Strokes show subtle pressure modulation and occasional tapering, creating an inked, hand-drawn rhythm while keeping a fairly consistent overall weight. Letterforms are compact and upright-leaning in their construction, with simplified loops and smooth, continuous curves; capitals are more embellished and swashy, while lowercase stays tidy and readable with short extenders and restrained joins.
This font suits short display settings where a handwritten voice is desirable: packaging, café or boutique branding, posters, social graphics, and attention-getting headlines. It works best at medium to larger sizes where the brush texture and rounded joins remain clear, and where a casual script tone is appropriate.
The tone feels personable and upbeat, like quick, confident hand-lettering used for friendly messaging. Its soft curves and chunky strokes give it an approachable, slightly nostalgic flavor without becoming overly ornate or formal.
The design appears intended to mimic brisk brush lettering while staying controlled and legible for display typography. It balances decorative capitals with simpler lowercase forms to provide personality without sacrificing clarity in short lines.
In the samples, spacing reads intentionally open for a script, helping prevent dark spots where strokes would otherwise crowd. Numerals and capitals carry the same brush logic, with rounded corners and simplified shapes that keep the set cohesive.