Sans Normal Jidaz 11 is a bold, normal width, high contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, logo concepts, sporty, dynamic, punchy, assertive, retro, impact, motion, attention, modern display, slanted, tapered, brisk, rounded, energetic.
This typeface presents as a heavy, forward-slanted sans with pronounced contrast between thick strokes and sharply tapered terminals. Letterforms are compact and energetic, with rounded bowls countered by angled cuts that create a brisk, aerodynamic feel. Curves are smooth and full, while joins and ends often resolve into pointed, wedge-like shapes, producing a crisp rhythm in both capitals and lowercase. Figures follow the same logic—bold bodies with diagonal stress and clean, simplified construction for strong visibility at display sizes.
Best suited to headlines and short bursts of text where its slanted, high-impact forms can drive emphasis. It fits well for sports and performance branding, poster typography, packaging callouts, and logo or wordmark explorations that need a sense of speed and presence.
The overall tone is fast and emphatic, conveying motion and confidence through its continuous slant and sharp terminal treatment. It reads as performance-oriented and attention-grabbing, with a slightly retro, headline-driven attitude that feels at home in energetic branding.
The design appears intended to deliver a modern, energetic display voice: bold shapes for see-it-fast clarity, a consistent forward slant for motion, and tapered terminals to add bite and contrast without resorting to decorative details.
The sample text shows strong word-shape cohesion from consistent slant and rounded counters, while the tapered endings add sparkle that can feel dense in long passages. Spacing appears designed for impact, with sturdy silhouettes that hold up well when set large.