Sans Normal Wokuj 15 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Whitney' by Hoefler & Co., 'EquipCondensed' by Hoftype, and 'Averta PE' by Intelligent Design (names referenced only for comparison).
Keywords: posters, headlines, packaging, stickers, branding, playful, rugged, handmade, bold, casual, attention grabbing, handmade feel, informal tone, retro poster, rough edges, chopped, inked, blocky, stencil-like.
A heavy, compact sans with rounded bowls and simplified geometry, rendered with intentionally irregular, chiseled-looking contours. Strokes keep a generally consistent thickness but wobble subtly at corners and terminals, producing a rough, cut-paper/ink-stamped texture rather than clean vector edges. Counters are fairly open for the weight, and many joins show blunt, slightly faceted transitions that add a hand-shaped feel. Proportions lean sturdy and squat in places, with noticeable glyph-to-glyph width variation that creates a lively, uneven rhythm in words.
Best suited for short display text such as posters, headlines, packaging, stickers, and bold brand accents where the rough contours can be appreciated. It can work for subheads or brief callouts, but the textured edges and heavy weight make it less ideal for long, small-size reading.
The overall tone is bold and mischievous, with a tactile, handmade roughness that feels informal and energetic. It reads like a poster or label style meant to grab attention and feel human rather than polished, leaning toward quirky and slightly gritty rather than refined.
The design appears intended to deliver a friendly, high-impact sans with a deliberately imperfect finish—combining simple rounded structures with distressed, hand-cut edges to create an eye-catching, tactile voice.
Uppercase forms are straightforward and blocky, while lowercase retains simple, readable silhouettes with occasional quirky cuts and notches. Numerals match the same rugged treatment and hold up well at display sizes where the textured edges become part of the personality.