Print Sogam 7 is a very bold, narrow, medium contrast, upright, short x-height font.
Keywords: children’s titles, packaging, posters, headlines, stickers, playful, friendly, casual, bubbly, whimsical, handmade feel, friendly impact, casual display, playful branding, rounded, chunky, soft terminals, cartoonish, ink-like.
This typeface uses thick, rounded strokes with soft, blunted terminals and a hand-drawn, marker-like texture. Letterforms are compact and slightly irregular, with subtle variation in stroke shape that keeps the rhythm lively while remaining consistent enough for readable words. Counters tend to be small and rounded, and many shapes lean on simplified, friendly geometry (single-storey a and g, bulbous bowls, and smooth arches). The overall silhouette is dense and dark, with a gentle baseline bounce and organic spacing that feels intentionally informal rather than mechanically uniform.
It performs best in short-form display settings where personality is more important than typographic neutrality, such as kids-oriented branding, playful packaging, posters, and punchy social graphics. The heavy, rounded construction also suits stickers, labels, and headline treatments where strong presence and friendliness are desired.
The font conveys a warm, upbeat tone with a kid-friendly, approachable personality. Its chunky, rounded forms read as cheerful and non-serious, suggesting spontaneity and handmade charm. The texture and proportions give it a cozy, humorous feel that suits lighthearted messaging.
The design appears intended to mimic a confident hand-printed marker style: bold, rounded, and slightly imperfect to feel human and approachable. It prioritizes charm and impact over refinement, aiming to be immediately legible at display sizes while projecting a fun, informal voice.
Distinctive features include the droplet-like dot on i/j, rounded numerals with a handwritten unevenness, and uppercase forms that retain the same soft, drawn character as the lowercase. The boldness and small counters mean it benefits from generous sizes and breathing room, especially in longer lines.