Serif Other Hino 7 is a bold, very wide, very high contrast, italic, normal x-height font.
Keywords: headlines, posters, packaging, logotypes, book covers, dramatic, swashbuckling, theatrical, vintage, ornate, display impact, ornamental flair, historical tone, expressive italic, flared serifs, ball terminals, ink-trap feel, calligraphic, display.
A decorative serif with strongly calligraphic construction and pronounced stroke modulation. The forms are broad and assertive, with sharp hairline connections and heavy, rounded main strokes that create an inky, sculpted silhouette. Serifs are flared and often curled into small hooks, and many letters feature ball terminals and teardrop-like ends. The italic slant is consistent across capitals, lowercase, and figures, with a lively baseline rhythm and slightly irregular, hand-cut detailing in joins and interior counters.
Best suited to short, prominent text where the distinctive curls and contrast can be appreciated—headlines, posters, cover typography, packaging fronts, and logo-style wordmarks. It can also work for pull quotes or section openers when set with generous tracking and careful line spacing.
The font projects a flamboyant, old-world energy—part classic bookish italic, part showpiece lettering. Its curled terminals and high-contrast sparkle give it a dramatic, slightly mischievous character that feels at home in theatrical or historical settings.
The design appears intended as an attention-grabbing display italic that blends traditional serif cues with ornamental, calligraphic flourishes. Its goal is to deliver strong personality and movement, emphasizing drama and elegance over quiet long-text neutrality.
Capitals are especially stylized, with sweeping entry strokes and occasional hairline spurs that read like pen flicks. Lowercase retains strong personality (notably in g, j, and y) with pronounced terminal curls, while numerals echo the same swashy, high-contrast treatment for cohesive titling.