Sans Faceted Abmay 3 is a very bold, narrow, low contrast, upright, normal x-height font visually similar to 'Judgement' by Device; 'Behover' by Martype co; 'Exabyte' by Pepper Type; and 'Aeroscope', 'Amarow', and 'Emmentaler' by Umka Type (names referenced only for comparison).
Keywords: posters, headlines, sports branding, signage, packaging, industrial, authoritative, retro, athletic, military, impact, space saving, rugged tone, signage clarity, blocky, angular, beveled, condensed, monoline.
A heavy, condensed display sans built from straight strokes and clipped corners, with planar facets replacing round curves throughout. Counters are compact and often rectangular, with tight apertures that create a dense, sturdy texture in words. Terminals are mostly flat with occasional chamfered cuts, and the overall rhythm is vertical and uniform, producing strong, poster-ready letterforms. Figures and capitals share the same rigid geometry, keeping the set visually consistent at large sizes.
It performs best as a display face for headlines, posters, and large-format messaging where its blocky facets and dense color can command attention. It also suits sports identities, industrial or tactical-themed branding, packaging callouts, and bold signage where quick impact matters more than long-form readability.
The tone is tough and utilitarian, with a regimented, no-nonsense feel that reads as mechanical and forceful. Its faceted shapes and compressed proportions evoke signage, equipment labeling, and sporty or tactical branding with a subtle retro edge.
The design appears intended to deliver maximum impact with a compact footprint, using faceted cuts and rectangular counters to create a hard-edged, engineered look. The consistent, monoline construction suggests a focus on clarity and reproducible shapes for bold, high-contrast applications.
The font’s tight internal spaces and sharp joins make it most effective when given breathing room via tracking and generous line spacing. The angular construction keeps diagonals crisp and emphasizes a rugged, engineered character over softness or neutrality.