Sans Normal Lobur 3 is a very bold, wide, low contrast, italic, normal x-height font visually similar to 'Graphie' by Dharma Type, 'FF Mark' and 'FF Mark Paneuropean' by FontFont, 'Duplet Open' by Indian Type Foundry, 'Qualion' by ROHH, and 'Manifestor' by Stawix (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, sportswear, sporty, energetic, bold, friendly, modern, impact, speed, attention, approachability, modernity, slanted, rounded, blocky, compact, high-impact.
This typeface presents as a heavy, forward-slanted sans with broad, rounded forms and blunt, softened terminals. Curves are generously circular (notably in O/C/G and the bowls of a/b/d/p), while joins and corners keep a sturdy, block-like feel. Counters are relatively tight for the weight, producing dark, compact silhouettes that hold together cleanly in large settings. The lowercase shows single-storey a and g, a simple vertical i/j with round dots, and overall consistent stroke behavior across letters and numerals.
Best suited to headlines, posters, and prominent branding where strong presence and motion are desirable. It also fits packaging, apparel graphics, and social media titles that need a bold, friendly impact, and can work for short UI labels or navigational elements when set at generous sizes.
The overall tone is assertive and kinetic, with the slant adding momentum and a sense of speed. Rounded geometry keeps the voice approachable rather than aggressive, balancing punchy presence with a friendly, contemporary feel.
The design appears intended to deliver maximum impact with a smooth, rounded sans structure and a built-in sense of motion from its slanted stance. Its simplified, sturdy shapes suggest a focus on legibility and punch in display contexts rather than delicate text refinement.
The letterforms favor clear, simplified constructions—especially in the lowercase—supporting quick recognition at a glance. Numerals share the same rounded, weighty build, giving them a cohesive, signage-like solidity.