Sans Normal Bobim 12 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Mute', 'Mute Arabic', and 'Mute Devanagari' by Indian Type Foundry and 'Camphor' by Monotype (names referenced only for comparison).
Keywords: ui text, branding, signage, editorial, presentations, neutral, modern, clean, functional, approachable, versatility, legibility, neutrality, modernity, geometric, rounded, monolinear, open apertures, even rhythm.
A clean, monolinear sans with geometric construction and softly rounded curves. Counters are generally open and circular (notably in O, C, e), with uniform stroke weight and minimal modulation. Terminals are mostly straight-cut, giving a crisp finish, while curves remain smooth and consistent. Proportions feel balanced and contemporary, with clear distinctions between similar forms and steady spacing that supports an even text color.
Well-suited for interface copy, product and corporate branding, and general-purpose editorial typography where consistent rhythm and clean shapes matter. It should also perform well in signage and presentation materials thanks to its straightforward forms and clear counters at larger sizes.
The overall tone is modern and neutral, aiming for clarity over personality. Its rounded geometry adds a mild friendliness, while the straight terminals and disciplined proportions keep it professional and matter-of-fact.
Designed as a versatile, all-purpose sans that prioritizes legibility and neutrality. The geometric rounding suggests an intent to feel contemporary and approachable while remaining restrained enough for broad use across digital and print contexts.
Uppercase forms read sturdy and straightforward, while lowercase maintains legibility through open shapes and uncomplicated joins. Numerals appear lining and simple, matching the same geometric, low-friction style as the letters.