Sans Normal Agdep 7 is a very bold, very narrow, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Lucifer Sans' by Daniel Brokstad, and 'Novalion' by Letterhend (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, logos, industrial, poster, utilitarian, compressed, assertive, space saving, high impact, clear silhouettes, compact branding, tall, condensed, blocky, sturdy, compact.
A tall, tightly condensed sans with heavy strokes and compact internal counters. The forms are built from simple geometry—straight stems paired with round bowls—yielding a clean, low-contrast silhouette. Terminals are mostly blunt and squared, with occasional angled joins in diagonals. Spacing is economical and the overall rhythm is vertical and columnar, making the type feel dense and forceful in lines of text.
Well-suited to headlines, posters, and signage where space is limited but impact is needed. It can also work for packaging fronts, sports or event branding, and logo wordmarks that benefit from a dense, vertical presence. For longer passages, it is best used in short bursts or larger sizes to avoid an overly dark text color.
The font conveys an industrial, no-nonsense tone with a poster-like urgency. Its narrow proportions and dark color create a sense of compression and intensity, reading as practical and assertive rather than delicate or friendly.
The design appears intended to maximize visual punch and legibility in narrow horizontal space. Its simplified geometry and blunt terminals prioritize consistent texture and strong silhouettes for display and promotional settings.
Uppercase shapes are particularly tall and compact, while lowercase maintains a similarly narrow set with rounder bowls (notably in a, e, o) to preserve clarity at display sizes. Numerals match the condensed, heavy build and integrate smoothly with the letters, supporting strong typographic blocks and tight layouts.