Print Upmud 1 is a regular weight, narrow, low contrast, upright, normal x-height font.
Keywords: children’s books, packaging, posters, craft branding, social graphics, playful, friendly, handmade, casual, whimsical, human touch, approachability, casual readability, playful tone, hand-lettered feel, rounded, bouncy, soft, quirky, informal.
A casual, hand-drawn print with rounded terminals and a smooth, marker-like monoline stroke. Letterforms are slightly irregular in width and curvature, giving a lively rhythm while keeping a consistent baseline and generally upright posture. Counters are open and simple, with softly squared-off ends on some strokes and gentle tapering where strokes change direction. Spacing appears comfortable and even in running text, supporting readability while preserving a handmade texture.
Well-suited for short to medium text where an inviting, human touch is desired—such as children’s materials, casual packaging, café or boutique signage, posters, and social media graphics. It also works nicely for quotes, headlines, and labels where a friendly handwritten feel should remain legible.
The overall tone is warm and approachable, with a playful, kid-friendly character and a lighthearted, everyday informality. Its subtle wobble and softened geometry suggest spontaneity and friendliness rather than precision or formality.
The design appears intended to mimic neat, everyday hand lettering with a marker or felt-tip pen, balancing charm and irregularity with enough consistency to stay readable in sentences. It prioritizes approachability and personality while keeping forms straightforward for general-purpose informal communication.
Distinctive, simplified shapes (notably in round letters and diagonals) emphasize clarity over strict geometric construction. Numerals match the same rounded, drawn rhythm and feel cohesive with the alphabet, making mixed text and numbers look natural and consistent.