Sans Superellipse Odry 11 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Lustra' by Grype (names referenced only for comparison).
Keywords: headlines, logos, branding, posters, packaging, techy, futuristic, bold, playful, confident, impact, modernity, friendliness, clarity, distinctiveness, rounded, soft-cornered, squared, blocky, modular.
A heavy, geometric sans with a rounded-rectangle (superellipse) construction and consistently softened corners. Strokes stay uniform and sturdy, with broad, squarish counters and generous apertures that keep interior spaces open even at large sizes. The curves resolve into flattened terminals and rounded joins, creating a modular rhythm that feels engineered rather than calligraphic. Uppercase forms are compact and solid, while the lowercase maintains a high, squat presence with simple, utilitarian shapes and clear differentiation across letters.
Best suited for headlines, wordmarks, and short display copy where its blocky, rounded geometry can carry a strong visual identity. It can work well for tech and entertainment branding, product packaging, and promotional graphics that benefit from a modern, futuristic feel. In interfaces, it’s most effective for titles, labels, and hero text rather than dense reading.
The overall tone is contemporary and tech-forward, with a friendly softness from the rounded corners. Its chunky silhouettes read as confident and energetic, leaning toward a sci‑fi or gaming aesthetic while staying approachable enough for modern consumer branding. The result feels assertive, clean, and slightly playful.
The design appears intended to blend robust legibility with a distinctive superelliptical personality, prioritizing strong silhouette, consistency, and a modern engineered look. Its softened corners suggest an effort to temper a hard geometric structure with approachability for brand and display applications.
The superelliptical rounding is applied consistently across straight and curved strokes, producing a cohesive “rounded-capsule” texture in words. Numerals follow the same squared-round logic, supporting a unified voice in UI and display settings. The sample text shows strong word-shape impact, especially in short phrases and headlines.