Print Iskos 7 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Gotham' by Hoefler & Co., 'Avenir Next Paneuropean' by Linotype, 'Morandi' by Monotype, and 'Artico' by cretype (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids media, stickers, playful, friendly, whimsical, handmade, bubbly, playful display, friendly tone, handmade feel, attention grabbing, rounded, blobby, soft terminals, irregular, chunky.
A very heavy, rounded display face with a hand-drawn, slightly wobbly silhouette and uneven stroke edges. Forms are built from chunky, inflated strokes with soft terminals and gently irregular curves, creating a blobby, cut-out feel. Counters are small and often asymmetrical, and widths vary noticeably from glyph to glyph, producing an organic rhythm. The lowercase is compact and simple in construction, with single-storey forms and a short, stout overall texture; figures match the same soft, weighty proportions.
Best suited to short, high-impact text such as posters, playful headlines, product packaging, kids’ materials, social graphics, stickers, and merch. It can work for pull quotes or brief blurbs when set with generous tracking and leading, but it is primarily a display choice rather than a long-reading text face.
The font reads as cheerful and approachable, with a goofy, cartoon-like warmth that feels informal and handmade. Its soft shapes and irregularities give it a casual, kid-friendly tone, suggesting fun, snacks, crafts, and lighthearted messaging rather than precision or formality.
The design appears intended to deliver a bold, friendly voice with a deliberately imperfect, hand-rendered character. By prioritizing rounded mass, soft terminals, and irregular rhythm, it aims to feel approachable and fun while staying highly attention-grabbing.
At paragraph sizes the weight builds a dense, dark color and the irregular outlines become more apparent, so the design feels most comfortable when given space. The heavy strokes and small counters can cause interior spaces to close up in tighter settings, especially in words with repeated verticals.