Sans Normal Asmuk 22 is a regular weight, normal width, low contrast, upright, short x-height font visually similar to 'Artegra Sans' by Artegra and 'Ambra Sans' by Zetafonts (names referenced only for comparison).
Keywords: ui text, signage, branding, presentations, posters, clean, modern, neutral, friendly, techy, clarity, neutrality, modernity, versatility, geometric, monoline, round, open, crisp.
This is a clean, monoline sans with largely circular/elliptical bowls and smooth joins. Strokes maintain an even color with minimal modulation, and terminals are predominantly flat, giving the outlines a crisp, engineered finish. Proportions skew geometric: round letters are close to true circles, counters are open, and spacing reads straightforward and uncluttered. The lowercase shows compact proportions with simple, single‑storey forms (notably a and g), a straight, minimal t, and a small dot on i/j; the numeral set follows the same simple, rounded construction with clear, open shapes.
It suits interface labels, dashboards, and product surfaces where a straightforward, modern sans is needed. The geometric roundness also makes it a good candidate for contemporary branding systems and clear wayfinding or signage, and it scales well for headlines in presentations and posters.
The overall tone is neutral and contemporary, projecting clarity and practicality rather than personality-heavy expression. Its rounded geometry adds a mild friendliness, while the crisp terminals and consistent rhythm keep it feeling structured and professional.
The design appears intended to provide a dependable, general-purpose sans built from geometric primitives, prioritizing clarity and consistency. It aims for a versatile, modern voice that stays unobtrusive in text while remaining crisp and confident in display settings.
Round characters (C/O/Q) appear especially smooth and symmetrical, helping the face feel geometric and stable. Diagonals in A/V/W/X are clean and firm, balancing the softness of the circular forms. The sample text shows strong legibility at larger sizes with an even typographic color across words and lines.