Sans Other Gufu 3 is a very bold, very wide, low contrast, upright, normal x-height font.
Keywords: posters, headlines, logotypes, packaging, signage, art deco, futuristic, industrial, modular, graphic, display impact, stencil effect, modular styling, retro-futurism, decorative texture, stencil cuts, geometric, rounded blocks, high impact, display.
This is a heavy, geometric sans built from broad, rounded-rectangle forms and near-monoline construction. Many letters are defined by strategic internal cutouts and vertical slits, creating a stencil-like structure and a strong modular rhythm. Counters tend to be partially closed or segmented, with frequent use of symmetrical splits and squared terminals softened by generous curves. Spacing and silhouette are optimized for bold display, producing dense word shapes with a consistent, engineered feel.
Best suited to bold headlines, posters, and branding where the segmented geometry can be appreciated at large sizes. It can work well for logotypes, event graphics, packaging fronts, and short signage phrases that benefit from an industrial or Deco-inspired voice. For longer passages, generous size and tracking help preserve legibility.
The overall tone feels Art Deco–leaning and machine-made, with a futuristic, industrial confidence. Its segmented construction suggests signage, stenciling, and architectural lettering, giving text a dramatic, poster-like presence. The repeated cut patterns add a playful cipher/tech flavor while staying firmly graphic and assertive.
The design appears intended to merge a geometric sans foundation with a stencil/inline cut vocabulary, prioritizing graphic impact and a distinctive texture over conventional readability. Its modular cuts and rounded block construction suggest an emphasis on display typography that feels engineered, decorative, and contemporary-retro at once.
The distinctive internal breaks can reduce immediate character recognition at smaller sizes, but they create memorable texture and pattern in headlines. The design reads especially well where large scale and strong contrast against the background can emphasize the carved-in negative spaces.