Sans Contrasted Hino 2 is a very bold, wide, medium contrast, italic, tall x-height font.
Keywords: headlines, posters, branding, packaging, sports, playful, retro, sporty, punchy, friendly, display impact, retro flavor, loud emphasis, signage feel, rounded, chunky, soft corners, bouncy, ink-trap hints.
A heavy, slanted sans with oversized, rounded forms and tight internal counters. The letterforms show a mix of straight, planar cuts and broad curves, creating a sturdy, poster-like silhouette with occasional notch-like joins that read like subtle ink-trap behavior. Terminals are mostly blunt and softly squared, and round letters (O, Q, 0) are strongly geometric with small apertures. Lowercase proportions feel compact and sturdy, with single-storey a and g, a round i/j dot, and an overall rhythmic, slightly uneven width distribution that adds motion in text.
Best suited for headlines, posters, and identity work where a strong, energetic presence is needed. It can work well on packaging and promotional graphics, and in sporty or playful branding systems where bold, italicized emphasis is part of the voice.
The tone is bold and upbeat, with a distinctly retro display energy that recalls mid-century signage and sporty headlines. Its chunky shapes and forward slant give it a confident, lively voice that feels fun rather than formal.
Likely designed as a high-impact display italic that stays legible through simplified geometry, compact counters, and sturdy terminals. The mix of rounded bowls and chiseled cuts appears intended to balance friendliness with punch for attention-driven typography.
In the sample text, the dense weight and small counters make texture quite dark, favoring short lines and larger sizes. The diagonals and cut-in joins in letters like k, r, s, and z add character and help prevent the forms from feeling overly soft despite the rounded construction.