Serif Normal Vemet 7 is a light, normal width, high contrast, upright, normal x-height font.
Keywords: book text, magazines, headlines, branding, invitations, editorial, refined, literary, classic, refinement, classical tone, premium feel, bracketed, crisp, elegant, bookish, graceful.
A high-contrast serif with sharp, tapered terminals and finely bracketed serifs that stay delicate rather than blocky. Curves are smooth and controlled, with narrow joins and a slightly calligraphic stress that’s evident in round letters and in the modulation of strokes. Capitals are stately and proportioned for display, while lowercase maintains a steady rhythm with open counters and clean entry/exit strokes; extenders are moderately long and contribute to an airy, vertical texture. Numerals follow the same refined contrast, with slender stems and clear, classical forms.
Well-suited to editorial typography such as books, long-form articles, and magazine layouts where a refined serif texture is desired. The high-contrast details also make it a strong choice for headings, pull quotes, and upscale branding applications in print and other high-resolution settings.
The overall tone is polished and traditional, with a distinctly editorial feel. It reads as cultured and composed—more literary than sporty—suggesting sophistication and restraint rather than overt personality.
The design appears intended to deliver a classic, high-end reading voice with pronounced contrast and carefully shaped serifs—balancing a traditional literary model with a clean, contemporary finish for modern editorial use.
At larger sizes the razor-thin hairlines and tapered serifs become a key part of the look, giving text a bright, engraved-like sparkle. Spacing appears measured and even in the sample paragraph, supporting continuous reading while keeping a crisp, dressy surface.