Sans Normal Jubal 3 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Neue Haas Grotesk Text', 'Neue Helvetica Armenian', 'Neue Helvetica Thai', and 'Neue Helvetica World' by Linotype; 'Nimbus Sans Novus' by URW Type Foundry; and 'Fujiwara' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, dynamic, modern, confident, clean, impact, motion, clarity, display strength, oblique, geometric, smooth, sturdy, punchy.
A heavy, oblique sans with smooth, rounded bowls and a clean, largely geometric construction. Strokes are thick and even, with minimal contrast, and terminals tend to be blunt or softly cut, keeping edges crisp without feeling sharp. Counters are open and generously sized for the weight, while the overall rhythm is slightly forward-leaning and compact, giving lines a cohesive, energetic flow. Numerals follow the same sturdy, rounded logic, reading clearly at display sizes and holding their shape in dense settings.
Well-suited to headlines, short paragraphs, and callouts where a bold, energetic sans is needed. It works especially well for modern brand systems, sports and fitness applications, packaging, and promotional graphics that benefit from strong presence and a sense of motion.
The overall tone is assertive and contemporary, with a fast, forward-moving feel. Its strong weight and consistent curves give it a confident, sporty voice that still stays neutral enough for general-purpose branding and UI-forward graphics.
Likely designed to deliver an impactful, contemporary oblique sans that reads cleanly while projecting speed and confidence. The emphasis appears to be on sturdy forms, smooth geometry, and reliable legibility in display-oriented typography.
The slant is consistent across uppercase, lowercase, and figures, which reinforces a unified, kinetic texture in paragraphs. Round letters (like O/C/G and o/e) feel particularly smooth and stable, while diagonals (V/W/X/Y) add extra momentum and emphasis.