Sans Normal Kunil 7 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Plasto' by Eko Bimantara, 'Matt' by Fontfabric, 'Amsi Pro' and 'Amsi Pro AKS' by Stawix, and 'Hartwell' by W Type Foundry (names referenced only for comparison).
Keywords: headlines, branding, posters, sportswear, packaging, sporty, energetic, modern, friendly, confident, emphasis, modernize, add motion, increase impact, brand voice, slanted, geometric, rounded, compact, clean.
This typeface is a slanted sans with a sturdy, even stroke and broadly rounded geometry. Counters are open and circular, with softened joins and terminals that keep the texture smooth at display sizes. Proportions feel slightly compact with a steady rhythm across capitals and lowercase, and the numerals follow the same robust, rounded construction for consistent color in text.
It performs best where impact and momentum are desired—headlines, brand marks, and promotional graphics. The sturdy forms and open counters also make it useful for short bursts of text in packaging, signage, and digital UI callouts where clarity and emphasis matter.
The overall tone is energetic and forward-leaning, combining a modern, athletic attitude with approachable, rounded shapes. It reads as confident and assertive without feeling sharp or aggressive, making it well-suited to contemporary branding that wants motion and punch.
The design appears intended to deliver a fast, contemporary voice: a strong sans foundation with a deliberate slant and rounded construction to project motion, confidence, and approachability. It prioritizes bold presence and clean readability in display-led settings.
The slant is pronounced enough to signal speed and emphasis, while the low-contrast strokes keep letterforms stable and legible. Curved characters (like C, G, O, and S) appear especially smooth and geometric, reinforcing a clean, contemporary feel.