Sans Normal Batu 12 is a very bold, normal width, low contrast, reverse italic, normal x-height font visually similar to 'Absolut Pro' by Ingo (names referenced only for comparison).
Keywords: posters, headlines, packaging, kids, stickers, playful, cartoonish, bouncy, friendly, quirky, impact, fun, approachability, attention, informality, rounded, soft, chunky, tilted, bulbous.
A heavy, rounded sans with soft corners and swollen bowl shapes, built from broad strokes and simplified interior counters. The letters lean consistently, giving the line a rolling, off-kilter rhythm rather than strict vertical stability. Terminals are blunt and slightly irregular, and the curves feel inflated, creating a chunky silhouette with strong color on the page. Round characters like O, Q, and 0 are compact and pillowy, while verticals and diagonals stay thick and simplified, emphasizing mass over detail.
Best suited to display settings where a bold, friendly voice is needed, such as posters, headline treatments, playful packaging, kids-oriented materials, stickers, and short brand phrases. It works especially well when you want big, high-impact letterforms with a casual, animated presence rather than a sober editorial tone.
The overall tone is upbeat and informal, with a humorous, cartoony energy that feels approachable and kid-friendly. Its tilt and buoyant forms suggest motion and spontaneity, lending a lighthearted, attention-grabbing personality.
The design appears intended to deliver maximum visual impact with approachable, rounded shapes and an intentionally wobbly, energetic stance. Its simplified construction and thick silhouettes prioritize readability at large sizes and a fun, characterful mood over typographic neutrality.
At text sizes the dense, heavy shapes create a strong blocky texture, while the consistent slant adds a lively cadence across words. Numerals match the same inflated geometry and blunt finishing, keeping a cohesive, poster-like feel across alphanumerics.