Sans Normal Obbas 10 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Fact' by ParaType and 'Akwe Pro' by ROHH (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, assertive, sporty, contemporary, approachable, impact, friendliness, clarity, modernity, headline utility, rounded, chunky, soft corners, high impact, compact.
A heavy, rounded sans with dense silhouettes and softly blunted corners throughout. Curves are smooth and full, with circular counters in letters like O and e, and a generally even stroke thickness that keeps the texture steady in both caps and lowercase. Terminals tend to end in flat cuts rather than sharp points, while diagonals (V, W, X, Y) stay broad and sturdy. The lowercase is simple and robust, with compact bowls (a, b, p, q) and short, thick joins that emphasize solidity at display sizes.
Best suited to headlines and short, high-impact text where its rounded mass and compact rhythm can do the work—posters, storefront or event signage, product packaging, and bold brand wordmarks. It can also serve well for social graphics and promotional layouts where legibility at large sizes and strong typographic presence are priorities.
The font feels upbeat and confident, combining a friendly roundness with an unmistakably bold, poster-like presence. Its forms read as modern and approachable rather than technical, giving headlines a casual, energetic tone.
The design appears aimed at delivering maximum visibility with a friendly, contemporary voice, using rounded geometry and even weight to produce a consistent, punchy typographic color. It’s likely intended as a display workhorse for bold messaging across print and digital promotional contexts.
Spacing appears intentionally tight for strong headline color, creating a compact rhythm in words and lines. Numerals are wide and weighty, matching the letterforms for prominent, attention-grabbing figures in banners or labels.