Sans Rounded Dowo 1 is a bold, normal width, low contrast, upright, normal x-height font visually similar to '210 Gulim' by Design210, Korean Fonts; 'Mikado' by HVD Fonts; 'Sebino Soft' by Nine Font; and 'TT Norms Pro' by TypeType (names referenced only for comparison).
Keywords: branding, packaging, headlines, posters, signage, friendly, playful, approachable, casual, soft, soften tone, friendly display, high impact, approachable branding, rounded, chunky, bubbly, smooth, open.
A heavy, rounded sans with smooth curves, generously softened corners, and consistently thick strokes. The design favors compact counters and broad bowls, giving letters a sturdy, slightly “pillow” like silhouette. Joins and terminals are fully rounded rather than cut flat, and diagonals (as in A, V, W, X, Y) maintain a steady, even weight without sharp points. Numerals are similarly plump and simple, with an easy-to-parse, single-story feel across the set.
Well-suited to branding systems that want approachability, as well as packaging, posters, and short headline copy where its rounded weight can carry personality. It can also work for signage and UI moments that benefit from a friendly tone, especially at larger sizes where the soft terminals and bold shapes remain clear.
The overall tone is warm and informal, with a kid-friendly, optimistic character. Its softened geometry reads as welcoming and non-threatening, lending a lighthearted, contemporary friendliness rather than a technical or serious voice.
Likely designed to provide a robust, highly legible sans with deliberately softened geometry, balancing strong presence with an inviting, playful demeanor. The emphasis on rounded terminals and simplified forms suggests an intention to reduce harshness and increase friendliness in display-forward settings.
Spacing appears comfortable at display sizes, with a stable rhythm created by uniform stroke thickness and rounded terminals. The lowercase includes single-storey forms (notably a and g), reinforcing a casual, modern texture and a cohesive, soft visual cadence in text.