Print Ilfi 7 is a regular weight, normal width, low contrast, italic, short x-height font.
Keywords: packaging, posters, greeting cards, social graphics, editorial pull quotes, casual, friendly, playful, handmade, relaxed, human warmth, casual voice, hand-lettered feel, approachable branding, brushy, rounded, loopy, textured, bouncy.
A casual handwritten print face with a slight rightward slant and lively, variable stroke behavior. Letterforms are rounded and open with soft terminals and occasional hooked or tapered finishes that suggest a marker or brush pen. Strokes show mild wobble and subtle texture, creating an organic baseline rhythm and uneven widths that feel intentionally imperfect. Counters are generous and shapes stay simple, with a compact lowercase that reads a bit small relative to the capitals and ascenders/descenders.
Works well for short-to-medium text where a handwritten voice is desired: packaging, posters, invitations, greeting cards, social content, and headline or pull-quote settings. It can also suit children’s or hobby-oriented branding, labels, and informal signage where a friendly tone is more important than strict typographic uniformity.
The overall tone is approachable and conversational, with a playful, doodled energy that feels personal rather than polished. Its irregularities and rounded shapes give it warmth and informality, making text feel friendly and human.
Designed to mimic quick, confident hand lettering with a natural slant and subtle stroke variation, balancing legibility with personable imperfections. The aim appears to be an easygoing, everyday handwritten look that remains readable across lines of text.
Uppercase forms are straightforward and chunky, while the lowercase introduces more looped gestures and idiosyncratic joins (notably in letters with bowls and tails), adding character in longer passages. Numerals follow the same hand-drawn logic with soft curves and slightly uneven proportions, supporting a cohesive set for casual messaging.