Sans Normal Vekuj 10 is a regular weight, normal width, low contrast, italic, normal x-height font visually similar to 'Sebino Soft' by Nine Font and 'Core Sans A' and 'Core Sans AR' by S-Core (names referenced only for comparison).
Keywords: branding, editorial, packaging, ui text, posters, friendly, casual, modern, approachable, lively, friendly italic, modern clarity, softened sans, conversational tone, rounded, humanist, oblique, soft terminals, open apertures.
A rounded, oblique sans with a smooth, humanist construction and gently modulated curves. Strokes stay even and clean, with softened joins and terminals that avoid sharp corners. Letterforms show open counters and broad curves (notably in C, G, O, and e), while diagonals (A, V, W, y) keep a steady slant and a consistent rhythm. The numerals follow the same rounded logic, with simple, readable shapes and minimal ornamentation.
This font works well for branding and packaging that needs a warm, modern voice, as well as editorial pull quotes, headings, and short passages where an italic-forward, personable tone is desired. Its clean shapes also suit UI labels and marketing materials when a softer alternative to more rigid sans italics is needed.
The overall tone is informal and upbeat, conveying friendliness without feeling playful or novelty-driven. Its italic energy adds motion and a conversational feel, making it well suited to contemporary, relaxed communication.
The design appears aimed at providing a comfortable, contemporary italic sans that stays highly legible while adding personality through rounded geometry and a consistent slant. It balances clarity with a casual cadence, suggesting use in friendly brand and communication settings.
The oblique angle is consistent across uppercase, lowercase, and figures, helping mixed-case text feel cohesive. Round forms remain dominant throughout, and the softer terminals keep the texture light and non-aggressive at display sizes.