Sans Normal Urnam 2 is a light, normal width, very high contrast, italic, normal x-height font.
Keywords: headlines, magazines, branding, logotypes, posters, fashion, editorial, elegant, dramatic, refined, editorial tone, luxury feel, expressive italic, display impact, calligraphic, hairline, crisp, airy, sharp.
A sharply slanted italic with extremely thin hairlines contrasted against broad, tapered strokes. Curves are drawn with smooth, elliptical sweep while joins and terminals resolve into needle-like points, creating a crisp, high-fashion rhythm. Counters tend to be open and rounded, with generous internal space that keeps the letterforms from clogging despite the intense contrast. Overall spacing feels lively and slightly irregular in a deliberate way, emphasizing movement and a handwritten, pen-driven construction.
Best suited to display typography such as magazine headlines, fashion lookbooks, luxury brand identities, and poster titles where large sizes can preserve the delicate hairlines. It can also work for short pull quotes or elegant packaging text when printed with sufficient resolution and contrast.
The font conveys polish and drama at once: poised, stylish, and a little theatrical. Its razor-thin details and sweeping italics evoke runway/editorial typography and luxury branding rather than everyday utility.
The design appears intended to deliver an editorial, high-contrast italic voice that prioritizes elegance and motion. Its refined hairlines, sweeping curves, and stylized terminals suggest a focus on expressive display use over long-form readability.
Diagonal hairline accents appear in several glyphs, reinforcing a pen-scratch motif and adding sparkle in display settings. Numerals and capitals lean into sculptural forms with pronounced stroke modulation, which reads best when given room and size.