Sans Normal Ekgum 2 is a very light, normal width, high contrast, italic, normal x-height font.
Keywords: headlines, magazine, branding, posters, invitations, elegant, fashion, airy, editorial, modern, luxury tone, display impact, editorial style, elegant motion, hairline, calligraphic, refined, graceful, slanted.
This typeface has an italic, high-contrast construction with hairline thins and sharp, tapered terminals. Curves are smooth and open, with a lively slant and a slightly calligraphic rhythm, while straight strokes stay crisp and clean. The overall color is light and airy, with generous counters and a delicate baseline presence; numerals and caps maintain the same refined contrast and subtle modulation.
Best suited for display use such as magazine headlines, fashion and beauty branding, boutique packaging, posters, and invitation-style applications where its fine contrast can be appreciated. It can also work for short pull quotes or deck text when set with ample size and spacing.
The tone is elegant and poised, leaning toward luxury and contemporary editorial styling. Its lightness and sweeping italics convey sophistication and motion rather than solidity, giving text a polished, high-end feel.
The design appears intended to deliver a modern, high-fashion italic voice with pronounced contrast and a light typographic texture. It prioritizes elegance, movement, and visual refinement for prominent, style-forward typography.
Letterforms show consistent stroke modulation and pointed entry/exit strokes, which increases sparkle at larger sizes but makes the design visually fragile in dense settings. The italic angle and sharp terminals create a distinctive rhythm, especially in capitals and in letters with long diagonals and loops.