Sans Normal Epdij 7 is a light, very wide, low contrast, upright, tall x-height font visually similar to 'Briller' by Kostic (names referenced only for comparison).
Keywords: branding, headlines, ui, packaging, signage, futuristic, sleek, technical, clean, calm, modernization, clarity, display impact, system consistency, rounded, geometric, monoline, open apertures, streamlined.
A streamlined sans with monoline strokes and softly rounded corners throughout. The design leans strongly geometric: circles and wide ovals drive the bowls, while straight stems and gently curved joins keep the texture even. Counters are generous and apertures stay open, producing a clear rhythm at text sizes. Details like the single-storey “a,” a compact-shouldered “r,” and a simple, modern numeral set reinforce a clean, constructed feel rather than a humanist one.
Well-suited to contemporary branding systems, product wordmarks, and headline typography where a spacious, modern voice is needed. The open counters and simple forms also make it a good fit for UI labels, wayfinding, and packaging, especially in tech, lifestyle, and modern retail contexts.
The overall tone reads modern and slightly futuristic, with a smooth, engineered calm. Its rounded geometry and consistent stroke behavior suggest a contemporary, tech-adjacent personality that feels friendly without becoming playful.
The font appears designed to deliver a clean, contemporary sans voice built from rounded geometric forms, prioritizing clarity and a sleek, engineered aesthetic. Its wide stance and smooth terminals aim to create a distinctive display presence while staying legible in short-to-medium text.
Uppercase forms appear especially wide and airy, giving headlines a spacious, horizontal stance. Curves are drawn with a slightly squarish rounding at terminals, which adds a subtle industrial precision. The numerals and punctuation shown match the same smooth, minimal logic, keeping mixed text visually cohesive.