Sans Contrasted Rima 12 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: posters, headlines, packaging, kids, branding, playful, retro, chunky, quirky, friendly, attention, personality, fun, display, rounded, bulbous, bouncy, high-impact, cartoonish.
A heavy, rounded sans with inflated, soft-cornered forms and a subtly irregular rhythm that gives the letters a hand-cut, poster-like feel. Counters are generally small and teardrop or oval shaped, with occasional pinched joins and wedge-like terminals that create noticeable but controlled stroke modulation. The set reads as compact and blocky overall, with slightly varied glyph widths and a lively, uneven silhouette across words. Curves dominate construction, and straight strokes often taper or flare, producing distinctive notches and scoops in letters like E, S, and a.
Best suited for short, attention-grabbing copy such as posters, display headlines, playful branding, packaging, and titles where a strong, friendly presence is desired. It can also work for kids-oriented materials or event promos that benefit from a bold, characterful voice rather than a minimalist one.
The tone is bold and upbeat, leaning toward a retro display vibe with a humorous, approachable personality. Its bouncy shapes and chunky massing suggest informal fun—more “headline with character” than neutral text setting.
The design appears intended as a high-impact display face that prioritizes personality and silhouette over neutrality. Its tapered terminals and sculpted counters seem crafted to keep large, black shapes visually lively, giving simple sans structures a distinctive, retro-tinged charm.
In the sample text, the dense black color and tight interior spaces make it most comfortable at larger sizes where the inner shapes can breathe. Round letters (O, Q, o, e) feel especially soft and full, while angular letters (K, R, z) introduce sharp, theatrical cuts that add energy and distinction.