Sans Normal Asdud 20 is a regular weight, normal width, monoline, upright, normal x-height font.
Keywords: ui text, signage, branding, editorial, presentation, neutral, modern, clean, utilitarian, friendly, clarity, neutrality, modernity, versatility, accessibility, rounded, geometric, open apertures, uniform stroke, high legibility.
A clean, geometric sans with uniform stroke weight and softly rounded curves. The capitals are wide and stable with straightforward, low-contrast construction, while the lowercase keeps open apertures and simple joins for clarity. Counters are generously sized, terminals are mostly flat with occasional gentle rounding, and the overall rhythm is even and unembellished. Figures follow the same rational, circular logic, producing consistent texture in both short labels and longer lines of text.
This design works well for interface and product text where clean shapes and steady rhythm aid quick scanning. It also suits signage, wayfinding, and informational graphics, and can serve as a dependable brand typeface for contemporary identities that need clarity across print and screen.
The tone is neutral and contemporary, leaning practical rather than expressive. Its rounded geometry adds a mild friendliness, but the overall feel remains restrained, efficient, and matter-of-fact—well suited to clear communication.
The font appears intended as a versatile, general-purpose sans that prioritizes legibility and consistency. Its geometric, rounded construction suggests a goal of delivering a modern, approachable voice without calling attention to stylistic quirks.
Spacing appears balanced and predictable, giving paragraphs a smooth gray value without noticeable hotspots. Round letters maintain near-circular bowls, and verticals stay crisp, reinforcing a tidy, systematic look.