Sans Normal Ohbam 1 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'BR Candor' by Brink, 'Hanley Pro' by District 62 Studio, 'Basic Sans' by Latinotype, and 'Lota Grotesque' by Los Andes (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, friendly, modern, direct, playful, impact, clarity, approachability, modernity, rounded, geometric, sturdy, clean, compact.
A heavy, rounded sans with clean, low‑contrast strokes and broadly geometric construction. Curves are generously rounded and terminals are mostly blunt, giving letters a solid, even color on the page. Counters stay fairly open in round letters, while joins and intersections (as in M, N, W, and k) feel straightforward and engineered rather than calligraphic. Numerals match the letterforms with simple, sturdy shapes and a consistent stroke presence.
Best suited to headlines and short-to-medium display copy where strong presence and quick recognition are important. It works well for branding and packaging that need a friendly but forceful voice, and for signage or UI callouts where bold shapes must hold up at a glance.
The tone is confident and approachable, with a contemporary, no-nonsense clarity. Its rounded geometry adds a friendly, slightly playful edge while still reading as robust and dependable for attention-grabbing text.
The design appears intended as a modern, rounded display sans that delivers maximum impact with minimal stylistic fuss. Its geometric, even-weight construction prioritizes clarity, consistency, and a welcoming tone in prominent typographic roles.
Uppercase forms appear compact and weighty, with wide bowls and stable horizontals; diagonals are crisp and strongly anchored. In text, the rhythm is dense and assertive, emphasizing legibility and impact over delicacy.