Slab Square Simo 16 is a bold, wide, low contrast, upright, normal x-height font visually similar to 'Nayanika Slab' by ArimaType and 'Artegra Slab' by Artegra (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, confident, industrial, retro, editorial, collegiate, display impact, sturdy readability, retro utility, headline presence, blocky, sturdy, compact, bracketless, high-impact.
A heavy, square-shouldered slab serif with broad proportions, blunt terminals, and firmly rectangular serifs that read as unbracketed. Strokes are low-contrast and evenly weighted, giving the design a solid, poster-ready color. Counters tend toward rounded-rectangular shapes, with generous interior space for the weight, while joins and corners stay crisp and mechanical. The overall rhythm is bold and steady, with simple, no-nonsense letterforms that hold up well at larger sizes.
Best suited for headlines, posters, labels, and signage where impact and solidity are priorities. It also fits brand marks and packaging that benefit from a sturdy, industrial or retro voice. For longer reading, it works most naturally in short bursts—subheads, pull quotes, and display copy—where its strong texture can be an advantage.
The tone is assertive and workmanlike, with a retro print feel that recalls headlines, signage, and collegiate or athletic branding. Its squared slabs and sturdy construction communicate reliability and straightforwardness rather than delicacy or elegance. In text samples it projects a confident, declarative voice suited to attention-grabbing messaging.
The design appears intended as a high-impact slab serif for display typography, emphasizing blunt geometry, dependable structure, and clear presence on the page. It prioritizes bold visual authority and consistent stroke behavior to remain legible and stable in large, attention-focused settings.
Uppercase forms appear particularly strong and architectural, while the lowercase maintains the same blocky logic with clear, stable shapes. Numerals match the same heavy build, supporting consistent typographic color in mixed alphanumeric settings.