Sans Normal Kebew 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Myriad' by Adobe, 'Telder HT Pro' by Huerta Tipográfica, 'Interval Next' by Mostardesign, 'Akagi' and 'Akagi Pro' by Positype, and 'Core Sans NR' by S-Core (names referenced only for comparison).
Keywords: headlines, branding, posters, sports, advertising, energetic, sporty, modern, assertive, friendly, emphasis, speed, impact, modernity, clarity, oblique, rounded, geometric, compact, smooth.
A heavy, oblique sans with rounded, geometric construction and smooth, low-contrast strokes. Curves are broad and open, with circular counters in O/Q/0 and a compact, slightly condensed feel in many capitals. Terminals are clean and blunt rather than calligraphic, and joins stay crisp, giving the face a taut, forward-leaning rhythm. Lowercase forms are straightforward and legible, with simple single-storey shapes and consistent spacing that reads evenly in words.
Best suited to short, high-impact settings such as headlines, poster typography, brand marks, and promotional graphics where a strong, forward-leaning voice is desirable. It also works well for sports and tech-oriented design systems that need an energetic emphasis style.
The overall tone is fast and contemporary, with a confident, athletic slant. Its rounded geometry keeps it approachable, while the dense color and forward motion project urgency and impact.
The design appears intended to deliver a forceful oblique voice without relying on sharp corners or decorative flourishes, using rounded geometry and uniform stroke weight to keep the forms clean, modern, and highly readable at display sizes.
Figures are sturdy and highly graphic, matching the letterforms closely in weight and curvature. The slant is consistent across cases and numerals, and the glyphs maintain a cohesive, unified texture when set in continuous text.