Slab Square Pola 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'College Vista 34' by Casloop Studio and 'Gamarasa' by Differentialtype (names referenced only for comparison).
Keywords: headlines, posters, signage, branding, packaging, industrial, western, athletic, retro, sturdy, impact, sturdiness, heritage, blocky, squared, slabbed, compact, rigid.
A blocky slab serif with squared-off terminals and blunt, rectangular serifs that read as integrated extensions of the stems. Curves are simplified into rounded-rectangle forms (notably in C, O, Q, and the bowls of b/d/p), giving the design a mechanical, machined feel. Counters are generally tight and boxy, with small apertures and minimal modulation; joins and corners tend toward right angles with occasional chamfer-like softening. Lowercase is robust with a short-to-moderate ascender feel, a single-storey a and g, and a compact, utilitarian rhythm that stays consistent across letters and numerals.
Best suited to headlines and short text where its dense slabs and squared forms can deliver impact: posters, signage, sports or workwear branding, product packaging, and labels. It can also work for logo wordmarks that need a firm, industrial presence and clear, high-contrast silhouettes at larger sizes.
The tone is tough and no-nonsense, evoking workwear signage, athletic lettering, and old-style printing in a contemporary, squared-off voice. Its heavy, steady shapes feel assertive and dependable, with a slightly rugged, frontier-adjacent character rather than refined elegance.
The design appears intended to translate classic slab serif sturdiness into a more geometric, square-shouldered system with rounded-rectangle curves. The goal seems to be maximum punch and consistency for display typography, with letterforms optimized for bold, high-visibility communication.
The numerals follow the same squared, rounded-rectangle construction, producing strong, uniform silhouettes for display sizes. The overall texture is dense and dark, with crisp edges and a deliberate, modular geometry that keeps word shapes punchy and stable in headlines.