Slab Square Pegy 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Geometric Slabserif 712' by Bitstream and 'Geometric Slabserif 712' by ParaType (names referenced only for comparison).
Keywords: body text, editorial, books, headlines, branding, scholarly, authoritative, classic, sturdy, readability, stability, editorial tone, clarity, bracketed serifs, crisp, solid, texty, measured.
This typeface is a sturdy slab serif with broad, squared serifs and a largely even stroke weight. Terminals and serifs read as flat and firm, giving letters a stable footprint and a clear horizontal emphasis. Proportions feel moderately compact with a consistent rhythm, while counters stay open enough for text use. Curves are restrained and clean, and joins are straightforward, producing a crisp, print-oriented texture across both uppercase and lowercase.
It performs well for long-form reading—books, magazines, and reports—where a firm slab serif can add presence without sacrificing clarity. The robust shapes also make it effective for headlines, pull quotes, and packaging or institutional branding that benefits from a grounded, trustworthy tone.
The overall tone is confident and traditional, with a pragmatic, no-nonsense voice. Its solid serifs and even color evoke bookish credibility and an editorial sensibility rather than a playful or decorative feel. The impression is dependable and formal without becoming overly delicate.
The design appears intended to provide a reliable, text-forward slab serif with strong footing and clear forms, balancing traditional proportions with a crisp, contemporary finish. It prioritizes consistent rhythm and sturdy detailing to stay legible and composed across paragraphs and display sizes.
Uppercase forms appear stately and structured, while lowercase keeps a conventional, readable construction that holds up in paragraphs. Numerals match the same sturdy, workmanlike detailing, maintaining an even typographic color in mixed alphanumeric settings.