Serif Normal Obmog 3 is a regular weight, normal width, high contrast, upright, normal x-height font.
Keywords: book text, editorial, magazines, headlines, branding, classic, literary, formal, refined, traditional, readability, editorial tone, classic revival, print tradition, authority, bracketed, crisp, transitional, calligraphic.
A conventional serif with pronounced thick–thin modulation and sharply defined, bracketed serifs. The letterforms show a steady vertical stress, crisp joins, and a relatively compact, disciplined rhythm that keeps word shapes tidy in continuous text. Capitals are stately and evenly proportioned, while the lowercase maintains a familiar book-face structure with sturdy stems, clear apertures, and neat terminals. Numerals follow the same high-contrast logic, with elegant curves and firm horizontal finishing strokes.
Well suited to book and long-form editorial typography where a traditional serif voice is desired, and it also performs convincingly for magazine headlines and subheads at larger sizes. Its crisp contrast and formal structure can support branding applications that call for heritage, credibility, or an academic tone.
The overall tone is classic and literary, projecting authority and polish without feeling ornate. Its high-contrast detailing and crisp serifs give it a refined, editorial presence suited to traditional publishing aesthetics.
The design intention appears to be a dependable, conventional text serif with refined contrast and traditional detailing, aimed at producing authoritative, familiar typography for reading and editorial settings.
In the text sample, the type holds together well at larger reading sizes, with strong verticals and clean punctuation that contribute to a composed page color. The design favors clarity and formality over softness, with distinct serifs and confident stroke endings that read as deliberate and traditional.