Sans Contrasted Lobim 7 is a light, narrow, medium contrast, upright, short x-height font.
Keywords: headlines, branding, magazines, packaging, posters, elegant, airy, refined, modernist, editorial, editorial tone, premium branding, space saving, contemporary refinement, high aperture, open counters, sculpted strokes, tapered terminals, monolinear feel.
This typeface is a slim, clean-lined sans with gently sculpted stroke modulation that becomes most noticeable on curves and diagonals. Forms are built from tall proportions and generous internal space, with open counters and relatively high apertures that keep letters from feeling cramped despite the narrow set. Terminals often taper or soften rather than ending in blunt cuts, giving strokes a slightly calligraphic finish. The overall rhythm is calm and vertical, with clear separation between stems and bowls and a smooth, even texture in text.
It works especially well for headlines, subheads, and brand typography where a light, cultivated voice is desired. The open shapes and clean structure also suit editorial layouts, packaging, and posters that benefit from a stylish, airy texture at larger sizes.
The tone is poised and contemporary, with an understated elegance that reads as premium rather than utilitarian. Its light footprint and subtle shaping feel fashion-forward and editorial, lending a quiet sophistication without becoming decorative.
The design appears intended to provide a modern sans with a polished, fashion-leaning character—combining tall, economical proportions with subtle stroke shaping to add personality while keeping a clean, contemporary silhouette.
Round characters (like O, C, and e) show smooth, controlled curves and a consistent optical balance, while diagonals (A, V, W, Y) remain crisp and well-spaced. Numerals appear streamlined and legible, matching the letterforms’ tall, spare construction and maintaining a cohesive, refined color in running text.