Serif Flared Atfu 10 is a regular weight, normal width, very high contrast, upright, normal x-height font visually similar to 'Calibra' by Great Studio (names referenced only for comparison).
Keywords: headlines, magazines, branding, packaging, posters, luxury, editorial, fashion, refined, dramatic, premium voice, editorial impact, display elegance, brand distinction, high-contrast, flared terminals, calligraphic, sharp serifs, sculpted.
A high-contrast serif with sculpted, calligraphic stress and stems that subtly broaden into flared endings. Serifs are sharp and tapered rather than blocky, creating crisp entry and exit strokes and a polished silhouette. Curves are smooth and generous, while joins and terminals often resolve to fine points, giving the letterforms a chiseled, fashion-forward finish. Uppercase proportions feel stately and display-oriented, and the numerals share the same dramatic thick–thin rhythm for consistent typographic color.
Best suited to display applications such as magazine headlines, fashion and beauty branding, premium packaging, and poster typography where its contrast and detailing can read clearly. It can also work for short editorial pull quotes or deck copy when set with comfortable spacing and sufficient size.
The overall tone is elegant and elevated, projecting a premium, editorial sensibility. Its dramatic contrast and knife-edge details add a sense of sophistication and ceremony, with a contemporary fashion sheen rather than a purely historical feel.
The design appears intended to deliver an upscale, modern editorial voice by combining extreme contrast with flared, calligraphic finishing. It prioritizes visual drama and refined detail to create memorable word shapes in branding and headline contexts.
In text settings the strong contrast produces a lively rhythm, with thin hairlines and pointed terminals becoming prominent at larger sizes. The design’s crispness and flared stroke endings create a distinctive sparkle, especially in rounded forms and diagonals.